Apple is an era-defining brand and one of the stock market’s most talked about companies. But what key factors drive its business and stock?
In this hour-long training, you’ll watch me analyse Apple using their latest 10-K and financials.
By doing so, you’ll gain a strong foundational knowledge of Apple. You’ll also see how a professional analyst goes about studying potential investments.
What Will You Learn?
After taking this course, you’ll have a solid knowledge of Apple’s business and financials. With key insights into its financial condition, operating segments, and trends to watch out for.
What’s more, you’ll learn a hedge fund analyst’s process for using public accounts and reports to study a company. You’ll know how to ask the right questions in your analysis and where to find the answers. Not just for Apple, but for any public company.
Why Study Apple?
Along with being a company we are all familiar with, Apple is the biggest company in the S&P 500 Index as of November 2022. Even if you don’t own Apple stock, it’s likely that you or people you know have exposure to its performance.
Apple is also Warren Buffett and Berkshire Hathaway’s biggest stock position. As of November 2022, it took up over 40% of their US equity portfolio! Buffett is widely seen as the greatest investor of all time, so it is worth trying to see what he sees.
What This Course Isn’t
This training is not a valuation of Apple. Nor does it lead to any kind of buy or sell recommendation. Instead, this training gives you a detailed primer on Apple and how you can study accounts to understand any public company.
I personally use this method to get an ‘initial look’ at any business I’m considering a full piece of research on. The methods in this training have served me for over 25 years as a professional analyst. After taking this training, you’ll be able to use them too.